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Employer Branding

The ultimate stress test: How to use your employer brand under...

The coronavirus crisis has really forced many employers to make tough decisions, ranging from layoffs and pay cuts to work-from-home accommodations to...
Group of team mates at work, discussing hiring strategy and the unique benefits of employer branding.

The Unique Benefits of Employer Branding

Employer branding is just as essential as corporate branding—that is, if you want to attract and retain top talent. And in the midst of...
Work meeting of HR managers discussing how to build employer brand, and reduce cost per hire.

How to Build an Employer Brand That Will Reduce Your Cost...

At this point, most HR leaders know the value of building and maintaining a high quality employer brand. They know that top...
brand spelled out in cut out letters on a cork board, during the corporate brand vs employer brand debate.

Corporate Brand vs Employer Brand: Learn the Difference

Having trust in a brand is a critical factor for both individual consumers and business customers when they consider making a purchase....
We are hiring text sign on desk, trying out new strategy for hiring boomerang employees.

How To Attract Boomerang Employees

Software engineer Artin Boghosian loved his work, his team, and his company. But after six years at CareerArc, he started craving a...

HR Innovators: Paychex Employer Brand Manager Debra Luna

For most people, employer branding is like venturing into the great unknown. There’s no standard template or industry rulebook to follow, and...
Close up of a man watching a webinar recap on his laptop.

Walking the Talent Tech Tightrope – Webinar Recap

In talent acquisition, it’s often the personal touch from a recruiter that can move a candidate across the finish line. However, that...
Christian Brothers Automotive

Mechanic Recruitment: How an automotive franchise attracts and retains talent.

How an automotive franchise attracts and retains talent with values-based employer branding Blue-collar labor is experiencing a major shortage....
woman at desk thinking about employee retention strategies

20 Realistic Employee Retention Strategies to Try in 2020

Employee turnover costs a company time and money. In fact, a recent Gallup report estimated that millennial turnover, alone, costs the US economy about $30.5...
HR manager making presentation of the Pros and Cons of unlimited PTO to colleagues in a modern workspace.

Unlimited PTO: The Pros, the Cons, and the Reality

We all know that when it comes to sourcing and recruiting top talent, it’s tough to compete in today’s job market. Not...