A Digital Specialist is an hourly, non-exempt position which requires specialized skills in a particular field such as marketing, advertising, public relations and business.
This support position will complete a variety of duties to support the Account Executives:
· work with sales representatives and clients to help reach clients goals/needs through digital advertising
· implement, monitor and optimize digital campaigns
· understand analytics and the digital advertising industry
· analyze and report on digital campaigns
· develop creative solutions to strategically optimize campaigns to achieve clients' business objective
· be a liaison between sales representatives and the internal advertising operations team
· well versed in various digital channels, marketing strategies and digital trends
The Digital Specialist typically works under general supervision to accomplish goals.
Proficient in Microsoft, Excel, Google analytics, PowerPoint, SEM highly recommended.
The ideal candidate will have 1 – 3 years' experience in a related field and/or educational equivalent.
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