Pacific Life is looking to invest in bright, agile new talent to ensure we continue to innovate and strengthen relationships with our policyholders. It's in this spirit that we are currently looking to add a skilled Senior Copywriter to our team.
As Senior Copywriter, you'll play a key role in Pacific Life's growth and long-term success by developing creative, clear content in support of the organization's product and sales communication strategies across a variety of media. You'll plan, develop, and publish external communications (e.g., newsletters, emails, brochures, websites, videos, and social media content) that translate sophisticated concepts into easy to understand benefit-centered marketing copy.
You'll also partner with product management, sales management, compliance, and external partners to develop and implement communication plans, as well as making recommendations on the appropriate medium for communication analysis of market trends and interpretation of market research data. If you have expert-level knowledge of product development, technology and services related to retirement financial solutions, you're exactly who we're seeking. Technical capabilities aside, if you're mission-driven self-starter who's comfortable with ambiguity, and who thrives in a fast-paced, collaborative and constantly changing environment, you're a perfect fit for Pacific Life.
We believe you should be given the time, space, and trust to do your best work – your way. As part of our transition toward a more digitally oriented, employee-focused company, we are open to candidates based near Newport Beach, CA or 100% Remote.
What You'll Do
Coordinate and write copy for print and digital marketing communication projects directed to current and prospective customers in the institutional market (e.g. digital newsletters, emails, brochures, manuals, websites, video scripts, direct mail, social posts, and digital advertising)
Work closely with and alongside designers, art directors, and content marketers
Write, proofread, and edit original copy for projects requested by marketing associates and other internal clients
Consult and advise internal clients concerning project requirements
Discuss creative concepts and explain new copy; collaborate with marketing analytics and other internal partners to evaluate campaign results and recommend further actions for content
Review, revise, and rewrite as necessary all Institutional sales and marketing materials as they come up for reprint
Proofread and sign off on copy prior to final distribution of marketing materials
Work with product staff to develop copy for project deliverables
Create original concepts for marketing campaigns, working individually and as a part of a creative team; consult and advise internal clients concerning project requirements
Factors for Success
Bachelor's in English, Marketing Journalism, or equivalent experience
5+ years' experience immersed in writing copy for financial services firms
Strong financial services industry and/or insurance industry knowledge, particularly institutional products
Advanced experience in writing copy for social ads and short-form content
Familiarity with writing keyword rich content for SEO
Knowledge of online platforms such as Facebook, LinkedIn and Instagram
Strong organizational, interpersonal, communication, presentation and leadership skills
Salesforce experience, financial fluency and interest in social impact investing is a plus
Creative writing experience a plus
A career at Pacific Life is more than a job. You'll find those who work passionately each day to drive our company forward enjoy job security, flexible scheduling and great opportunities for career growth. If you're seeking a thriving career doing the type of meaningful work that's all too rare at a Fortune 200 Company, you're the perfect cultural fit for our team. See how we harness the Power of Pacific to fulfill our shared purpose – apply for one of our positions and grow your career with Pacific Life today!#LI-KB1
We're fostering a culture of shared values across our company by providing generous compensation and comprehensive benefits that allow our employees to find fulfillment and security in personal life and career alike. These include:
Competitive salary and bonus program
Medical, dental, and vision as part our commitment to investing in the health and wellbeing of our employees
Two retirement savings plans: 401k savings plan with company match and Company Retirement Contribution (company-paid)
Generous vacation time and holiday pay
For additional information about open positions and other opportunities to join our team, visit www.pacificlife.com/home/Careers.html.
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