The Creative Group Job - 30143536 | CareerArc
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Company: The Creative Group
Location: Pleasanton, CA
Career Level: Associate
Industries: Recruitment Agency, Staffing, Job Board

Description

Looking for a result- oriented and passionate person who has a passion for search, social media and content marketing, and who will enjoy driving the success of our online marketing initiatives. The PPC / Paid Search Analyst is responsible for administering and helping to manage Pay Per Click media strategies. The PPC Analyst can quickly understand and support initiatives that will contribute to the goals and success of our campaigns and has 1-3 years experience. Job Duties and Responsibilities: Drive Top Performance with daily account management and of pay per click accounts on Google AdWords, Yahoo, Bing and other search platforms Assist in the maintenance, monitoring and reporting of key performance indicators, including daily and monthly budget, keyword bids, social media impressions, goal tracking, revenue tracking, and other paid search initiatives; Monitor and evaluate search results and performance across leading search channels, paid search campaigns and ad groups; Be Kind and Encouraging by working closely with the all team members and vendors; Being a Life Long Student by continuously updating your knowledge with search engine and PPC industry trends and developments; Suggest and implement strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search; Monitor, evaluate and make suggestions for new and exciting trends in OTT; Assist in the management of Google Display network placement lists on AdWords and through other appropriate advertising platforms; Make recommendations regarding YouTube content strategy and optimization; Complete all tasks in accordance with Service Champions quality standards and Honor Your Commitments. If interested, please reply and send resume to chelsea.pearson@creativegroup.com

Requirements

Driven desire to excel in SEO and internet marketing; Impeccable attention to detail and capable of successfully multi-tasking in a deadline driven atmosphere; Aptitude for clearly and effective communication, both verbally and in writing; Exceptional creativity and problem-solving skills with unmatched integrity, independence and drive; Excellent analytical, time management skills, project management and organizational skills; Experience with website analysis using a variety of tools including Google Analytics, as well as internal, reporting tools; Experience successfully working with popular PPC ad platforms (AdWords, Yahoo, Bing); Proficient in MS Excel, PowerPoint, and Word; 1-2 years experience in Search Engine Marketing (SEM) and Paid Search (PPC); BS/BA degree preferred, AdWords / Bing certification a plus. Highlights: PPC, PPC - Pay Per Click, SEO, AdWords, Microsoft Excel, Microsoft PowerPoint, Content Strategy, Paid Search, Paid Search Campaigns


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