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Company: Dollar General
Location: Goodlettsville, TN
Career Level: Mid-Senior Level
Industries: Retail, Wholesale, Apparel

Description

Job Details Duties & Responsibilities

Lead, develop, and scale a high-performing team of DGMN Account Executives focused on agency partnerships, non-endemic advertisers, and alcohol categories

Own and grow a strategic vertical of business by developing relationships across holding companies, independent agencies, and brand organizations while driving new revenue opportunities and long-term partnerships

Establish and maintain top-to-top relationships with senior agency and client stakeholders, positioning DGMN as a trusted strategic partner and driving joint business planning opportunities

Partner cross-functionally with Product, Insights, Operations, Media Planning, Merchandising, and Activation teams to develop integrated retail media strategies that deliver measurable sales impact and client KPIs

Lead pipeline management, forecasting, and revenue planning across the vertical while ensuring operational excellence and consistent achievement of sales targets

Represent DGMN externally within the advertising and retail media ecosystem, elevating marketplace presence through industry engagement, agency collaboration, and thought leadership


Job Qualifications
Knowledge, Skills and Abilities

Proven experience evaluating media performance and insights to provide thought leadership and recommendations for action

Excellent interpersonal and communication skills, verbal, written, presentation, people, and diplomacy skills

Executive presence and readiness to engage with C-Suite leadership

Ability to oversee, lead, and develop team members cross functionally (ex. Category Marketing, Sales/Partnership Marketing, Data Science, Planning and Buying and Tech teams

Ability to navigate with cross functional tech teams and managing tech solution architects for ad hoc development needs

Bias for action to manage and make decisions to advance the work in a fast-paced environment



Work Experience &/or Education:
  • Experience leading a sales team in the media ecosystem, with demonstrable ability to hit and exceed targets
  • Experience engaging with retailers and CPG clients across marketing verticals, including Ecomm, Trade, Shopper Marketing and Digital Media
  • Comfort interpreting closed-loop media measurement tying marketing to sales using retail data
  • Proven client leadership skills; ability to develop relationships and influence
  • Analytical acumen to make decisions; understand and optimize media campaigns
  • Strong interpersonal skills and ability to internally partner on behalf of their team and their clients
  • Ability to articulate and translate client needs to inform a media plan and DGMN's roadmap
  • Strong understanding of digital and social platforms as well as their use in marketing
  • Excellent communication, presentation and interpersonal skills
  • Demonstrated ability to share actionable recommendations in a concise and persuasive manner
  • Bachelors' degree B.
  • A. / B.S or equivalent work experience.
  • 8-10 years experience in Marketing with 6+ Digital media and advertising experience, with at least 2 years managing a media sales team
  • Travel is highly encouraged to advance client relationships

  •  Apply on company website