
Description
Description
Job Overview: (Must be able to work all shifts)
The primary responsibility of the Casino Relationship Marketing Director is to oversee the day-to-day operations of our VIP players, concerts, resort sales and the bus program. All duties are to be performed in accordance with departmental and WCH's policies, practices, and procedures. This job manages Casino Marketing Staff, Executive Hosts, Casino Hosts, Concierge, and Sales Team.
Purpose:
Our genuine engagement and positive energy provide guests an escape from their routine into our exciting fantasy world of fun, chance, and possibility, where everyone feels a sense of belonging and importance.
Value System:
Our enthusiastic commitment to our purpose inspires and empowers us to do everything right, have fun, and be the best. We will be recognized fairly, elevating our levels of personal accountability, and focus on our customer. The resulting creation of wealth will grow opportunities for all.
Duties and Responsibilities:
- Manages host program, which includes, but is not limited to: departmental policies, codes, reports, establishing goals and expectations, tools and accountability
- Manages the host contact-management tool
- Increases VIP revenue, number of coded VIPs, number of VIP trips and average VIP ADT
- Develops and Executes VIP events
- Executes all Casino Marketing business plans to ensure performance and profit objectives for short and long-term goals are met
- Ensures that corporate comp policies and procedures are followed and maintained
- Yields VIP events, concerts, hotel & spa (as applicable)
- Manages entertainment events and setup, which includes, but is not limited to: event scheduling, seating and staffing; ticket sales and delivery; and fulfillment of entertainer riders (where applicable)
- Responsible for resort sales and coordination by managing the property's meeting space and ballrooms to assist in ensuring Banquet yearly revenue goals are met (where applicable)
- Responsible for bus program and coordination to assure such bookings are profitable and scheduled/directed towards casino needs
- Responsible for staffing and the management of the VIP Services Satellite booth (where applicable)
- Effectively controls costs in areas of:
- Payroll (through labor standards).
- Operating expenses.
- Inventory levels.
- Comp exceptions.
- Promotional allowances, lessee comps, airfare, and discounts.
- Works closely with Finance to monitor customer profitability, budget vs. actual results, and comp levels in hotel, food, and beverage.
- Responds effectively to internal audit reports and recommendations.
- Manages monthly P&L as needed on an ongoing basis and communicates needs to subordinates.
- Initiates revenue recovery program when needed with regards to Casino Hosts.
- Addresses IT concerns, system needs, personnel resources, and upgrade requirements routinely.
- Works closely with Gaming Operations to facilitate service.
- Supervises Telemarketing: Focuses on driving Player Development Relationship productivity through managing outbound calls with regards to theoretical production, trips booked, new customer development, profitability, and event contribution.
- Supervises Casino Hosts: Focuses on driving host productivity through telemarketing, theoretical production, trips booked, new customer development, profitability, and event contribution.
- Sets and maintains high standards of service and practices throughout the property.
- Identifies training needs, initiates and reviews training and re-training activities. Personally runs programs as necessary.
- Effectively manages responsibilities and performance of Casino Hosts, and Relationship Marketing Coordinators.
- Arrange timelines to complete tasks and department assignments or projects, and meet the deadlines related to those assignments.
- Develop a working knowledge of all Tribal gaming rules, regulations and Internal Controls applicable to your position
- Other duties and responsibilities as assigned
Job Requirements: (please ensure you meet the listed requirements prior to applying)
- High School diploma or GED
- Bachelor's Degree in Related Field AND three (3) years' experience in a Management position– required
- OR Seven (7) years' experience in a Management position– required
- OR Five (5) years' experience in a Management position with Wind Creek Hospitality– required
- Five (5) years of experience as a Manager or above of High-end Casino guest processes- required
- Five (5) years of experience in Player Development as a successful, top performing Casino Marketing Host, Executive Host or Casino Marketing Manager – required
- Experience in casino floor or hotel operations
- Extensive knowledge of CMP and Opera systems or equivalent casino operations systems
- Must be proficient in database analysis, planning and execution of campaigns/events
- Must be a self-starter with a strong sense of urgency in tackling challenges
- Must have strong leadership, organizational, communication, human relations, and decision-making skills
- Must have an exceptional “Service Attitude”
- Must have excellent verbal and written communication skills
- Must have Superior people skills
- Must have a high level of professionalism
- Must be able to achieve goals and work high pressure environment based on making quotas
- Willing and able to work various hours and shifts, including nights, weekends, and holidays
- Willing to travel and participate in training as recommended or required
- Must have a Tribal Gaming License (or the ability to obtain and maintain a license) is required for this position
- Must have willingness and ability to work in a smoke/secondary smoke environment.
NATIVE AMERICAN INDIAN PREFERENCE IN HIRING POLICY SHALL BE ADHERED TO AT ALL TIMES
Complaints about the recruitment or selection process for employment should be directed in writing to office of the President and CEO of Wind Creek Hospitality.
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