Description
Shape Your World
At Alcoa, you will become an essential part of our purpose: to turn raw potential into real progress. The way we see it, every Alcoan is a work-shaper, team-shaper, idea-shaper, world-shaper.
Digital Communications Manager
The position Digital Communications Manager will be a key member of Alcoa's global communications team, reporting to the Director, External & Marketing Communications. This position offers an opportunity to combine strong storytelling skills with an in-depth knowledge on building brand value across digital communications platforms.
When you join Alcoa, you will become part of a high-performing team. You will plan, develop, and deploy communications that align with Alcoa's Purpose, Vision, Values and strategic priorities. This role requires a blend of strategic thinking, technical knowledge, communication skills, and business acumen. The ideal candidate will have a strong background in content management (email, social media, digital signage, etc.), digital communications, and technology, with experience in a large global organization. You will develop and implement standards and processes while also leading the establishment of key performance indicators to drive channel effectiveness.
In addition to working within the Global Communications team, this position will coordinate closely with Alcoa's regional communications teams, the Alcoa Foundation, and Alcoa's Investor Relations team for aligned messaging and positioning.
Responsibilities
- Manage the strategy for Alcoa's external digital communications channels including the global content calendar, ensuring the development of compelling content across all platforms including the company's internet page, while liaising with regional communications teams to create a cohesive brand narrative consistent across our regions.
- Identify and develop compelling, engaging content that demonstrates Alcoa's value proposition for use on the global digital channels.
- Identify and lead strategic decisions across digital channels, ensuring brand positioning and growth across our platforms, reliable content management, and improved user experiences.
Develop and implement key performance indicators to drive global channel effectiveness, and leverage the data and insights to inform content creation and deployment. - Managing Multiple Channels – be a subject matter expert through communication tool ownership, following established processes, and leading execution where you create content, coordinate distribution, and assist partners who have large associate campaigns. A technical background isn't required for this role, but candidates should have enough technical knowledge to speak fluently and collaborate with technical partners.
Qualifications
- Bachelor's degree, preferably in communications, public relations,
- 7+ years of experience in corporate communications or public relations agency
- Experience in managing digital communications platforms
- Strong project management and organizational skills to deliver results in a matrixed environment
- Strong storytelling stills and demonstrated excellence in written communication
- Experience in developing communication multi-stakeholder, omni-channel campaigns that influence and drive earned media
- Problem-solving skills to capture, interpret and collate complex information
Preferred Qualifications
- Knowledge of evolving communications trends and platforms, including digital technologies
- Experience in change management
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About the Location
Working at the Pittsburgh Alcoa Corporate Center, located on the thriving North Shore of Pittsburgh, allows employees to experience firsthand, whether working virtually or on-site or a hybrid of the two, what being a values-based company means. Through daily interactions with colleagues and exposure to some of the organization's highest-level executives, the office creates an environment in which all employees can develop and contribute to their full potential. Outside of the office, Pittsburgh itself is one of the country's most livable and affordable cities – combining the city feel with small town charm.
We are values led, vision driven and united by our purpose of transforming raw potential into real progress. Our commitments to Inclusion, Diversity & Equity include providing trusting workplaces that are safe, respectful and inclusive of all individuals, free from discrimination, bullying and harassment and that our workplaces reflect the diversity of the communities in which we operate.
As a proud equal opportunity workplace and affirmative action employer, Alcoa is dedicated to providing equal opportunities and equal access to all individuals regardless of a person's gender, age, race, ethnicity, sexual orientation, gender identity, religion, nation of origin, disability, veteran status, language spoken or any other characteristic or status protected by the laws or regulations in the places where we operate.
If you have visited our website in search of information on U.S. employment opportunities or to apply for a position, and you require an accommodation, please contact Alcoa Recruiting via email at gssrecruiting@alcoa.com.
This is a place where you are empowered to do your best work, be your authentic self, and feel a true sense of belonging. Come join us and shape your career!
Your work. Your world. Shape them for the better.
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