Promotions Manager Job Listing at Oneida Nation in United States of America (Job ID 536)

Description

Vision: Wisconsin's first choice for casino entertainment.
Mission: Gaming professionals working together to provide a friendly, safe, and fun gaming experience.
Values: Professionalism, Accountability, Respect, Integrity, Sincerity.

The duties and responsibilities are not an all inclusive list but rather a general representation of the duties and responsibilities associated with this position.

OPEN TO ONEIDA ENROLLED MEMBERS ONLY


SALARY: Grade 23 $73,050.00/ Annually (NEGOTIABLE)        

POSITION SUMMARY:

Accomplish the Marketing Department objectives by planning, organizing and directing all functions required to oversee the Promotions Department. Responsible for marketing and casino promotions ensuring budget and revenue projections are met. Create, develop and implement profit generating Promotions and promotional calendar for the Oneida Casino and all Gaming departments. Ensure effective and quality services for Gaming customers.

DUTIES AND RESPONSIBILITIES: 

• Provide excellent customer service for all internal and external customers in all Gaming entities at all times and in all activities.  Establish and maintain effective working relationships with all internal and external customers of Oneida Gaming operations.  Develop solutions for customer concerns and continually focus on customer service as our top priority.
• Ensure Promotions personnel understand their duties and responsibilities and have the resources available to carry them out. Establish departmental performance measures. Monitor work performance and take corrective actions to ensure the responsibilities of personnel are carried out.
• Prepare analytical reports as requested by Director, Gaming General Manager and Oneida Business Committee within required timelines.
• Meet with internal and state auditors as requested. Ensure all personnel adhere to all regulatory, audit, and legal regulations or laws and practices. Represent Gaming management at meetings, in reporting, or any forum intended to address regulatory compliance of Oneida Gaming.
• Coordinate, develop and implement a revenue generating promotion calendar of events for the Oneida Casino that clearly define objectives, goals, schedules and action assignments.
• Notify Oneida Casino Departments of promotional calendar; ensure staffing needs are maintained or increased for all promotional events; monitor promotional events for any changes that may be needed and notifies all involved parties.
• Assist profit centers with meeting their development plan goals and monthly/annual revenue projections through effective use of promotional campaigns.
• Responsible for the creation, implementation and monitoring of the Development Plan for Casino Promotions strategies for Promotions personnel.
• Work with the Advertising Department to ensure proper method of message, image and advertising meet the needs of the promotion, based on investment and return on investment.
• Review and track player information from club database to identify trends or areas of opportunity for customer relationship marketing,  revenue generation or new membership.
• Work collaboratively with MIS and/or outside vendors to ensure new technologies are successfully implemented for Casino Promotions and Direct Marketing.
• Implement aggressive and successful direct mail campaigns targeted to Players Club Card Members; create and implement direct mail strategies which coincide with promotional calendar while developing stand-alone direct mail programs; analyze all response rates, cost per response, analyze reports regarding overall success of direct mail pieces against performance.
• Create and monitor annual budget and operations for Promotions and Direct Mail Campaigns; track and analyze cost of all events ensuring budgets are maintained.
• Develop requests for proposal from outside vendors for services, software, and hardware needs as necessary within the Promotions Department. Assess and score proposals, selecting winning vendors.
• Negotiate contracts for promotional purchases and special event entertainment to obtain the best possible rates/savings; ensure all contract requirements are met in coordination with Department Directors.
• Coordinate printing and mailing services with external vendors to ensure accuracy and effectiveness of communication in all promotions and direct mail initiatives, while keeping expenses within budget and alignment with contract agreements.
• Work with Gaming Buyer for promotional purchases and review and approve requests for purchases as needed.
• Manage market research and analysis activities to provide data regarding overall customer satisfaction for all casino departments, and market conditions for gaming revenue centers- slots, table games, poker, bingo, and sportsbook. Establish research methodology an design for data gathering.
• Ensure Oneida Casino is represented as a successful, quality partner in all business endeavors and all communications released internally and externally are consistent with the image of Oneida Casino.

STANDARD QUALIFICATIONS:

 

• Knowledge of the gaming division, its governing structure, documents and the relationship to the Oneida Nation.
• Knowledge of principles and practices of public relations, promotions, and marketing in a customer service oriented environment.
• Knowledge of tribal, federal, and state accounting, purchasing and auditing policies and procedures.
• Knowledge in human resources management policies and procedures.
• Knowledge of statistical compilation and analyses.
• Knowledge of survey design and analyses.
• Skill in problem solving, human relations, and time management.
• Ability to create promotional events.
• Ability to analyze customer data pertaining to gaming play on an individual and group basis.
• Ability to exercise initiative and independent judgment.
• Ability to demonstrate a high level of sensitivity to community issues and concerns.
• Ability to lead and develop a team using various leadership techniques as situations dictate.
• Ability to communicate efficiently and effectively both verbally and in writing.
• Ability to establish and maintain good working relationships with the individuals of varying social and cultural backgrounds.
• Must adhere to strict confidentiality in all matters. (Must sign a confidentiality statement prior to employment.)
• Must be willing and able to obtain additional education and training.
• Must pass a pre-employment drug screening.  Must adhere to the Nation's Drug and Alcohol-Free Workplace Policy during the course of employment.
• Must pass a background security check with the Oneida Nation in order to meet the Employment Eligibility Requirements, Tribal/State Compact and/or Oneida Nation Gaming Ordinance as they pertain to the position. A temporary license or Gaming License issued by the Oneida Gaming Commission is required as a condition of employment and continuing employment within the Oneida Nation's Gaming Division.
• A valid driver's license or occupational driver's license, reliable transportation, and insurance are required.  Must obtain a Wisconsin driver's license or occupational driver's license within thirty (30) days of employment if applicant has an out-of-state driver's license.  Must be authorized as eligible to operate a personal vehicle under the Oneida Nation's Vehicle Driver Certification and Fleet Management Law prior to actual start date.  Must maintain driver's eligibility as a condition of employment.

PREFERRED QUALIFICATIONS:

• Experience in market research methodology, survey design and execution, and data analyses.
• Experience with casino property management software, casino promotion software, direct mail campaign software, survey creation software, and data analytics software (Excel, Tableau, Microsoft BI, etc.)

MINIMUM QUALIFICATIONS:

• Must be eighteen (18) years of age. 
• Must be an enrolled member of the Oneida Nation.
• Bachelor's Degree in Marketing, Communications, Public Relations, Business or closely related field; five (5) years of progressive work experience in Marketing with three (3) years of supervisory experience in gaming operations; an equivalent combination of education and experience may be considered.  

PHYSICAL REQUIRMENTS/WORK ENVIRONMENT:

• Occasionally lift and/or move up to twenty-five (25) pounds. 
• Work is generally performed in an office setting with a moderate noise level or in a casino setting with a higher noise level. Prolonged standing and walking may occur.
• Work environment may NOT be smoke, noise, or dust-free.
• Evening, holiday and/or weekend work will be required.
   

ITEMS TO BE SUBMITTED:

• Must provide a copy of Diploma, License, Degree or Certification upon employment.

  The Oneida Nation does not discriminate on the basis of race, color, national origin, sex, religion, age or disability status in employment or the provision of services.  However, individuals of Indian ancestry and Veterans will be given preference by law in initial employment or re-employment.

Department: Marketing
This is a management position
This is a full time position
Closing Date: September 10, 2025
Transfer Date: September 10, 2025

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