FOX Job - 43120990 | CareerArc
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Company: FOX
Location: Burnaby, BC, Canada
Career Level: Associate
Industries: Automotive, Motor Vehicle, Dealers


What We Do

FOX Factory designs, engineers, manufactures and markets performance-defining products and systems for customers worldwide. Our premium brand, performance-defining products and systems are used primarily on bicycles, side-by-side vehicles, on-road vehicles with and without off-road capabilities, off-road vehicles and trucks, all-terrain vehicles, snowmobiles, specialty vehicles and applications, motorcycles, and commercial trucks. Some of our products are specifically designed for and marketed to a variety of leading cycling and powered vehicle original equipment manufacturers ("OEMs"), while others are distributed to consumers through a global dealer and distribution network. Fox Factory Holding Corp. is the holding company of FOX Factory, Inc. and is publicly traded (FOXF) on Nasdaq. 

Why you should join us

Not only do we provide competitive wages, you will also have access to great benefits and employee

discounts. But more importantly, it's a fun environment where we truly enjoy working as a team and

bringing great products to our customers!

If this sounds like something you would love to do, and a place you want to be a part of, get in touch

with us by submitting your application. We look forward to hearing from you!

Position Summary:

The Email Marketing Specialist with lead and own the email strategy and execution across all email platforms for the four SSG brands. With an attention to maintaining the unique voice and visuals of each brand balanced with the sales objectives this role will curate, write, distribute, optimize and report on all email channels. Collaborating with brand marketing, eCommerce, and key accounts this role will balance the needs of various stakeholders through our email communication. This role will also provide reporting and performance insights along with a focus on growing the size of our lists, engagement, and conversion.

Position Responsibilities:

  • Email Strategy: Lead and collaborate on the creation of an email strategy for each brand to achieve desired brand positioning and goals while continuing to adapt the strategy as the email and business landscape continues to evolve.

  • Email Management: Manage email channels for all SSG brands including segmentation strategy, campaign emails, as well as all automated and trigger emails.

  • Internal Communication: Communicate email calendar as well as share assets and insights with internal stakeholders, distributors and key partners.

  • Content Creation: Brief and support the creation of content to fill channel needs.

  • Campaign Support: Liaise with product and brand marketing teams to amplify campaign distribution and engagement through all email channels. 

  • Performance Reporting: Provide regular reporting and insights on email channel performance and well as targets and opportunities.

  • Sales Marketing: Work with eCom to drive traffic and sales and collaborate with key accounts to support SSG equipped bicycle launches, brand reach, and sell-though.

Specific Knowledge, Skills, Abilities and Competencies:

  • Proven writing skills with experience writing in different brand voices and tones.

  • Excellent verbal, written and presentation skills.

  • Social media savvy, with ability to learn and leverage new programs.

Position Qualifications:


  • Bachelor of Business, Marketing, Digital Marketing, or similar experience.


  • 3+ years' experience working in communication, email, digital media or similar role for a global brand

  • Strong email and digital marketing experience, working on the development and execution of a brands email strategy. 

Work Environment and Physical Requirements:

  • Office environment

  • Work related travel up to 10% of time.

  • Vision abilities to write, read and work in an office

Disclaimer:  This list does not represent all physical demands.  Descriptions are representative of those that must be met by employee to successfully perform the essential functions of the job.  Reasonable accommodation may be provided to enable individuals with disabilities to perform the jobs' essential functions.

FOX provides equal employment opportunities for all employees and applicants for employment without regard to race, color, ancestry, national origin, gender, gender identity, sexual orientation, marital status, religion, age, physical disability (including HIV and AIDS), mental disability, results of genetic testing, or service in the military, or any other characteristic protected by the laws or regulations of any jurisdiction in which we operate.  We base all employment decisions –including recruitment, selection, training, compensation, benefits, discipline, promotions, transfers, layoffs, terminations and social/recreational programs – on merit and the principles of equal employment opportunity.

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