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Wednesday, July 17 2013

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New Survey Shows Two Out Of Three Companies Plan To Expand Social Recruiting Initiatives In 2014

Burbank, CA – July 17, 2013 – A new survey released today on Social Recruiting in 2013, indicates an increasingly positive outlook for the social recruiting sector.  The survey, compiled by CareerArc Group’s TweetMyJobs, the leading social and mobile recruitment and job distribution network, found that two out of three companies plan to expand their social recruiting initiatives in 2014. In addition, three times as many companies in 2013 are allocating more than 10 percent of hiring budgets to social recruiting compared to 2012.

To accompany the survey results, TweetMyJobs released the video, “Is Social Recruiting Real?” highlighting how companies, job seekers and even governments are using social networks to connect. More than 350 hiring employers and 2,117 job seekers participated in the survey conducted in June 2013.

Below is a snapshot of results:

  • 72% of companies use social media to advertise their jobs
  • 59% of companies find they get more referrals and 50% get more applications by using social recruiting
  • In 2013 three times as many companies are allocating over 10% of hiring budgets to social recruiting versus 2012
  • Two out of three companies will expand social recruiting initiatives in 2014
  • 1 in 3 job seekers use social media as their primary tool for job searching
  • 50% of job seekers spend more than 6 hours per week using social media for their job search

“The routines and practices of a typical job seeker are rapidly evolving,” said Robin D. Richards, Chairman & CEO of CareerArc Group. “This survey confirms that leveraging social and mobile networks to find talent is becoming a critical component of any HR executive’s recruiting strategy.”

For more information on Social Recruiting in 2013 and to watch the video, click here:

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